Economist Dr. Charlie Hall Advises the Green Industry to Focus on Marketing the Wide Array of Functional Benefits of Plants

(Updated: Jan. 12, 2026, 11:12 a.m.)
Charlie Hall
Dr. Charlie Hall

Check out this 15 minute video summary by Economist Dr. CharlieHall on the economic, environmental, and health and well-being benefits of plants.  He starts at 6:35 timestamp  and wraps up at 18:45 saying that this is what the nursery industry should be promoting in their marketing -- "We need to move beyond marketing beauty if we want to hold on to all the people who have become interested in gardening during COVID-19."



In his website below, he summarizes research on the benefits of plants.


Charlie Hall website screenshot
Charlie Hall website